Why Effective SEO Comes So Cheap?

SEOSearch engine optimization or SEO is the hottest way to drive targeted traffic to your website. Maximizing the benefits of a well optimized website will yield lots of earnings for the marketer. However, optimizing your site might cost you thousands of dollars if you are not skilled in this area.

But to tell you the truth, you can essentially get information on low cost SEO anywhere in the Internet. But only several really show you how to work out an affordable search engine optimization endeavor. Like the one in seocontest2008. And those few that really inform include this article.

1. Organize your site navigation

site navigationProviding easy steps in navigating your site is one way to make your visitors become at ease with your site. This, in turn, will improve the flow of traffic to your website. The same refers to SE spiders- they like to see well structured web site, which can lead them to every single page with quality information .

2. Catchy Domain Name

Domain NameWhat better will make your target visitors remember your website but with a very easy-to-recall domain name. Something sweet and short will prove to be very invaluable. Registering your domain name is not for free. But creativity is.

3. Write or acquire key word rich articles

articlesWriting truly informative and keyword-rich articles is one surefire way to make your Internet business more visible than ever. It’s either you write your own articles or you get them from article directories that allow you to post these articles on your website as long as you keep the resource box or the author’s byline in tact. Just don’t stuff your articles with keywords that even idiots would get bore of reading them. The readability and freshness of your articles will still be the basis of whether your writers will keep on coming back to your website or not.

4. Link exchanges

Link exchangesOne cheap SEO method that can get you best results is through link exchanges or linking to and from other web sites. Depending on the websites that you would like to exchange links with, this tool could even cost you nothing at all. Contact the author or owner of the web site you want to have a link exchange with. You will be surprised with the eventual spiking up of your page ranking using this means of getting your website optimized.

Low cost SEO is always evolving like any other approach in information technology. There are many methods that can very well land you on the top ten rankings of Google or on any other search engines. Some may cost a lot but there are methods that can give you the same results at a low price or you can even do on your own such as those mentioned above.

A good example for this is the seocontest2008, which involves these 4 main steps in the SEO strategy. Some of the points are main and some are not, depending on what will be the purpose of the optimization.

Becoming A Super Affiliate In Niche Markets

Niche MarketWhen you have been with one host for quite some time and seem not to be making much despite all your effort, leave that one and look for another. There is no use in trying to stick to one when you would be before off in another one. Things will only have to get better from there because you already have been in worst situations.

Try this out. If you are quite happy and satisfied with your web host, try to see if they are offering an affiliate program you can participate on. Instead of you paying them, why not make it the other way around; them paying you. The process can be as easy as putting a small “powered by” or “hosted by” link at the bottom of your page and you are already in an affiliate business.

Why choose paying for your for your web hosting when you do not have to? Try to get paid by letting people know you like your web host.

Niche Marketing

Always remember that when choosing a web host, choose the one that is known for its fantastic customer support. There are also many hosting affiliate programs. Residual affiliate marketing program is also being hosted. This is the program wherein you get paid a percentage every month for a client that you refer. This can allow you to have a steady source of income. With perseverance, you can even be quite successful in this field.

There are a lot of niche markets out there just waiting for the right affiliate marketing to penetrate to them and make that dollars dream come true. Knowing which one to get into is being confident enough of your potentials and the good results you will be getting.

Affiliate MoneyWeb hosting is just one affiliate market you could try out and make some good and continuous income. Just remember that to be successful on your endeavor also means that time, effort and patience is needed.

Over the past years, web hosting has grown bigger than it used to be. With more companies getting into this business and finding the many benefits it can give them, the demand for web hosting has never been higher. These seem to be the trend of today.

successful affiliate38 million people have put up their very first websites online this year 2005 alone. It is estimated that by 2008, the internet sales industry will top then dollar bank. And to think, majority of those sites will be offering different affiliate marketing programs for people to choose and participate into.

This only means one thing. It is easier now to find the right web host for your application. The possibility of quality web hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer.

Support will be the number one consideration for people when choosing a web host. It will be obvious that traditional advertising will become less and less effective. Most people would rather opt for the web host based on things that they see and hear. Also based on the recommendations by those who have tried them and have proved to be a successful.

This is a great opportunity for web hosting affiliates and resellers alike. There would hundreds of web hosting and programs to choose from that the difficulty in finding the right one for them is not a problem anymore.

How does one become a successful affiliate in the niche markets using web hosting?

If you think about it, everyone who needs a website needs a web hosting company to host it for them. As of now, there is really no leading hosting industry so most people choose hosts based from recommendations. Usually, they get it from the ones that have already availed of a web hosting services.

With the many hosts offering affiliate programs, there is the tendency to find the one which you think will work best for you. Think of the product you will be promoting. Pattern them to the site and see if they are catering to the same things as you are.

Which Affiliate Program Could I Choose?

AffiliatingWill it cost you anything to join? Most affiliate marketing programs being offered today are absolutely free of charge. So why settle for those that charge you some dollars before joining. Ask questions first before you join an affiliate program. Do a little research about the choices of program that you intend to join into. Get some answers because they will be the deciding point of what you will be achieving later on.

What is the hit per sale ratio? This is the average number of hits to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is extremely important because this will tell you how much traffic you must generate before you can earn a commission from the sale. Will it cost you anything to join? Most affiliate programs being offered today are absolutely free of charge. So why settle for those that charge you some dollars before joining.

How Affiliate Programs Work

When do they issue the commission checks? Every program is different. Some issue their checks once a month, every quarter, etc. Select the one that is suited to your payment time choice. Many affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be issued.

How are referrals from an affiliate’s site tracked and for how long do they remain in the system? You need to be confident on the program enough to track those people you refer from your site. This is the only way that you can credit for a sale. The period of time that those people stay in the system is also important. This is because some visitors do not buy initially but may want to return later to make the purchase. Know if you will still get credit for the sale if it is done some months from a certain day.

Affiliate MoneyDoes the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as this will add to the earnings you get from the sales commission. This is especially important if the program you are in offers low sales to be able to hit ratio.

What are the kinds of affiliate stats available? Your choice of affiliate program should be capable of offering detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor of your site. A hit is the one clicking on the banner or text links.

Who is the online retailer? Find out whom you are doing business with to know if it is really a solid company. Know the products they are selling and the average amount they are achieving. The more you know about the retailer offering you the affiliate program, the easier it will be for you to know if that program is really for you and your site.

Lastly, what is the amount of commission paid? 5% – 20% is the commission paid by most programs. .01% – .05% is the amount paid for each hit. But There are programs that pay more than 30%, sometimes even more than 40%. If you find a program that also pays for impressions, the amount paid is not much at all. As you can see from the figures, you will now understand why the average sales amount and hit to sale ratio is important.

Is the affiliate a one tier or two tier program? A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.

These are just some of the questions that needed answering first before you enter into an affiliate program. You should be familiar with the many important aspects that your chosen program should have before incorporating them into your website. Try to ask your affiliate marketing program choices these questions. These can help you select the right program for you site from among the many available.

What Is a Blogging Tory? – Affiliate Marketing Look!

Make Money OnlineThe majority of Tory bloggers do make political events and topics the focus of their blogs, but not all of the content that a Blogging Tory creates and publishes is overtly related to the movements of the Canadian parliament or the prime minister. The term Blogging Tory refers to any one of the many authors affiliated with the conservative Canadian community known a The Blogging Tories. Today, there are over a hundred and fifty text-based blogs associated with the group, and there are new Blogging Tories every day. Also there are many that could give you the opportunity to promote affiliate marketing programsmake some extra cash out of blogging.

Blogging Tory

Although the community members were brought together by a shared conservative viewpoint, the fact that not all of the
postings on all of the member’s blogs focus on political topics is one of the most exciting things about the Blogging Tories. The Tories stand as an inspiring example of a successful online community where the ever-increasing numbers of affiliated members enjoy a fertile environment for discussion and debate about the ideas that shape the face of Canada.

On any given day, the main website‘s blogroll may feature postings about Olympic medalists, a James Bond film festival in Quebec, or a comical personal experience with a telemarketer. The idea that having a political affiliation in common makes it possible to have a fruitful discussion about other kinds of topics has interesting implications for how online communities are established and how they grow.
Herbal Biz

SEO Techniques that Works Really

When it comes to SEO, The offsite factors are important than on site factors. As you know main important thing is link building and optimizing off site factors to reflect higher search engine ranking.

Follow following steps to increase your ranking in search engines:

1. Build a good content rich duplicate free web site

2. Build a web site like a pyramid, hierarchical way and link pages together as a one affiliate web Site

3. Put a “Tell a friend” features on the site, so that web site visitors can tell about your web site to others

4. Prepare a ebook about your site or any expertise you posses and distribute it in the web. Search web as “free ebook submit” to find web site which you can submit the e-book

5. Submit your site to free directories in the net under appropriate category. Search web as “free directory list” and you’ll find enough directories.

6. Submit articles to free article directories. Optimize your articles for a keyword you select before you submit the articles. Search web as “free article directory list” to find article directories.

7. Submit your site to blogs and forums. Participate with them first.

8. Give something free to others, an e-Book or article.

9. Submit your site in yahoo answers and Google answers.

Bonus:

Link strategy #1
Gather URLs from competitors and leaders in your industry
You may link from your direct competitors,indirect competitors,sites selling same affiliate products/services, and others.

Link strategy #2
Find tools that provide link information

Using A Free Blogging Web Site

Blog This

Starting your blog on a free blogging web site is a great way to build a following before you spend any money on your blog. If and when your blog becomes popular and you are ready to take the next step and purchase your own domain, your readers will follow you to your new home. The fact that it is possible to use a free blog host like blogspost, blogger, or eponym as a kind of incubator for your blog is great news for bloggers everywhere.

Free Blogging Web SitesBy signing up with a free blogging web site, you may find it easier to get listed in search engines that you would if you were starting your own blog from scratch. For example, google runs the free blog hosting site blogspot and crawls its pages very often looking for updates, so if you have your site hosted by blogspot you are almost guaranteed to be listed on google’s blog search engine. This easy access to search engines can take some of the work out of promoting your blog, and can help you gain a following with a minimum of affiliate marketing effort.

If your blog attracts a large readership, you may want to consider moving your site. Many people feel that being hosted by a free blogging web site gives a blog a kind of amateur flavor that is fine for a new member of the blogosphere, but is not appropriate for a high-profile blog. Having your own domain can help you make your blog feel professional, and finding a company that will host your domain is not difficult or expensive. Once your blog takes off, you will probably be able to sell enough advertising space to be able to afford to buy a domain and pay for a hosting package, and still have money left over. However, it does not make sense in most cases to invest in these glossy luxuries before you have a sizable readership (Click here for some interesting facts).

Blogging for DollarsFor first time bloggers, a free blogging web site is a great way to get started in the blogosphere. Popular blogging web sites like bloggereponym and wordpress allow users to set up and host a blog without paying any fees at all. This encourages people to start blogging, because the fact that one of these sites can provide you with all of the tools that you need to get your blog up and running without spending any money means that you have nothing to lose by starting a blog. The fact that it is so easy to find a way to blog for free is one of the reasons why so many people who have never had any other kind of web presence before find themselves drawn to blogging.

What Is LinkShare And What Could Do?

Affiliate Network

AffiliatingLinkShare is especially beneficial for an affiliate in choosing his partners since he can find his options all in one location. It would be easier for him to compare products, commission rates and other benefits given by the merchant. The merchant usually just waits for interested affiliates to sign up in his affiliate marketing program but being in the network increases his chance to promote his products to a larger market, thus, maximizing his potential to gain huge profit.

Furthermore, every information you get is accurate and secured, so you are protected from all the risk you might encounter. Above all, you can enjoy LinkShare’s benefits for free. You just have to go to their site and register your website. Instantly, you get access to a great variety of affiliate programs available for you.

LinkShare helps you manage and maintain all records of your visitors’ click-throughs and sales transaction. It takes care of your commissions and gives it to you monthly in lump sum. Especially when you have more than one merchant partner, it would be easier for you to manage your accounts and track your earnings when you are affiliated through a marketing program network.

Do you need to use LinkShare or other networks? And would it help somehow? It depends, actually. You can opt for direct partnership with the merchant, but this choice is not applicable all the time. There are a lot of merchandisers who offer their affiliate program only through affiliate program networks and thus, you have no choice other than joining the network to get into the affiliate marketing program.

So, what’s on the negative side? Although, it is indeed helpful to join affiliate marketing networks such as LinkShare, there are some disadvantages, too.

For one, merchants offer lower commissions to affiliates who partner with them through the third party program network. This because they still have to pay for the use of service and the technology provided by LinkShare.

Direct partnership with the merchant cuts costs of advertising through the network and so the affiliate has bigger potential to earn more. Moreover, it is possible that your payment may be delayed for a month or more since program networks would pay you only after the advertiser or the merchant has paid them.

It’s also easier to track your business partner’s performance through monthly reports and statements, as well as its sales and commission rates, so you know whether the affiliate program is still worth continuing. If you have signed up for several affiliate programs, you can check all your statistics for each merchandiser you are affiliated with by logging in just once.

LinkShare provides the facility of acquiring access to a large network of advertisers (merchants) who offer their affiliate programs to publishers (affiliates) who are willing to promote their products. In the same manner, it gives the merchants access to a large network of affiliates who are searching for affiliate marketing opportunities.

Joining networks like LinkShare can be of great help in establishing your online marketing business. Whether you are a merchant or an affiliate marketer, you need to research well on your partners in order to choose the best for you.

Best Affiliate ProgramsAmong the most popular is LinkShare, it is through it that merchants and affiliates meet. LinkShare maintains and manages affiliate marketing programs for a great number of merchants with various kinds of businesses, products and services. It also has over 6,000 affiliate site members in its network. It gains profit from the set-up fees, monthly account maintenance fees and commissions.

To help you decide whether to use large affiliate networks such as LinkShare or not, let us try to look deeper into its positive and negative sides. The primary advantage of LinkShare to you as an affiliate is convenience.
It’s also easier to track your online marketing business partner’s performance through monthly reports and statements, as well as its sales and commission rates, so you know whether the affiliate program is still worth continuing. If you have signed up for several affiliate programs, you can check all your statistics for each merchandiser you are affiliated with by logging in just once.

As earlier mentioned, you find different pieces of information about your choices simultaneously all in a single location, so you save time and effort looking for affiliate programs or merchants.

To help you decide whether to use large affiliate networks such as LinkShare or not, let us try to look deeper into its positive and negative sides. The primary advantage of LinkShare to you as an affiliate is convenience.

Online affiliate marketing is one of the most effective, cheapest and fastest ways to promote merchandise. With millions of people getting access to the Internet everyday, there’s a great chance for a merchant to introduce his products and services to a wider market, thereby, maximizing his revenue.

Affiliate NewsLikewise, affiliate marketing is an excellent way to generate full-time income for a home-based affiliate marketer. For someone who is jaded of going through a grueling eight-hour work routine, affiliate marketing offers a great opportunity to earn big without wearing himself out—physically, mentally and emotionally.

In affiliate marketing, both parties are benefited since as the merchant earns from each item sold, the marketer likewise earns a commission.

If you are interested in affiliate marketing but are finding it hard to look for affiliate programs, affiliates or merchants, you can start by checking sites of various affiliate networks. Many affiliate programs in the Internet are being offered through an affiliate program network, which acts as a link between the merchants and individual affiliates.

Increase Your Bottom Line By Using Product Recommendations

Affiliate NetworkingHave a look at your affiliate market and look at the strategies you are using. You may not be focusing on the recommendations that your products need to have. You plan of action is sometimes not the only thing that is making your program works. Try product recommendation and be among those few who have proven its worth.

Before you add recommendations to you product, it is given that you should try and test the product and support. Do not run the risk of promoting junk products and services. Just think how long it took you to build credibility and trust among your visitors. All that will take to destroy it is one big mistake on your part. If possible, have recommendations of products that you have 100% confidence in. Test the product support before you begin to ensure that the people you are referring it to would not be left high and dry when a problem suddenly arouse.

How do you establish this aura of expertise?

Best Affiliate Marketing ProductsBy offering unique and new solutions they would not get anywhere else. Show proof that what you are promoting works as promised. Display prominent testimonials and endorsements from respected and known personalities, in related fields of course.

Avoid hype at all costs. It is better to sound low key and confident, than to scream and seek attention. Besides, you would not want to sound unprofessional and have that thinking stick to your potential customers and clients, now would you? Best to appear cool and self-assured at the same time.

And remember; prospects are not stupid. They are actually turning to experts and may already know the things that you know. If you back up your claims with hard facts and data, they would gladly put down hundreds, or even thousands worth of money to your promotions. But if you don’t, they are smart enough to try and look at your competitors and what they are offering.

How Affiliate Marketing WorksWhile recommending a product, it is also important that you give out promotional freebies. People are already familiar with the concept of offering freebies to promoting your won products. But very few people do this to promote affiliate marketing products. Try to offer freebies that can promote or even have some information about your products or services.

Do not be afraid to mention things that you do not like about a given product or service. Rather than lose any points for you, this will make your recommendation more realistic and will tend to increase your credibility. Furthermore, if your visitors are really interested in what you are offering, they will be more than delighted to learn what is good about the product, what is not so good, and how the product will benefit them.

Remember this simple equation: Price resistance diminishes in direct proportion to trust. If your visitors feel and believe that you are an expert in your niche, they are more inclined to making that purchase. On the other hand, if you are not exuding any confidence and self-assurance in endorsing your products, they will probably feel that same way and will go in search of another product or service which is more believable.

When you are recommending a certain product, there are some things to remember on how to make it work effectively and for your advantage. Sound like the true and leading expert in your field.

If the customers or visitors trust you enough, then they will definitely trust your recommendations. Be very careful in using this approach, though. If you start promoting everything by recommendation, your credibility will actually wear thin. This is seen especially when recommendations are seemingly exaggerated and without much merit.

One of the more important ways of increasing affiliate marketing bottom line and sale is through the use of product recommendations. Many marketers know that this is one of the most effective ways in promoting a certain product.

In affiliate marketing, there are many ways in which you can increase your earnings and maintain the account that you have worked so hard for already. Most of the techniques and tactics can be learned easily. No need to go anywhere and any further. They are available online, 24 hours a day and 7 days a week.

3 Main Things Most Affiliate Marketers Should Know To Survive Online

What are these three affiliate marketing tactics?

Affiliate Marketers1. Get the kind of quality traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest.

Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic.

2. Using unique web pages to promote each separate product you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more.

Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have already tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

3. Offer free reports to your readers. If possible position them at the very top side of your page so it they simply cannot be missed. Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect.

Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.

Focus on important points like how your product can make life and things easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.

Affiliate MarketingThere are tactics that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to able to increase your sales and survive in the affiliate marketing online.

Every single affiliate marketer is always looking for the successful market that gives the biggest paycheck. Sometimes they think it is a magic formula that is readily available for them. Actually, it is more complicated than that. It is just good marketing practices that have been proven over years of hard work and dedication.

Also try to use these tips for several affiliate marketing programs. You can end maintaining a good source of income and surviving in this business that not all marketers can do. The tactics given above does not really sound very difficult to do, if you think about it. It just requires a little time and an action plan on your part.

Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic. Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.

Top 10 Black Hat SEO Techniques

Black Hat SEO techniques are methods webmasters/marketers use to get a leg up on the competition in the search engines. Whether they are fair or unfair, legitimate or illegitimate is not up for discussion here. This is a list and explanation of ten of the top black hat SEO techniques.

10. Buying Links
Is buying links a black hat technique? Of course it is. When a marketer pays for a link, they are essentially “buying a vote” for the page they are promoting. That link would not exist except that it was paid for. This gives extra weight to the promoted page in the search engine algorithms. The paid-for link does not itself add extra value to visitors, so the technique must be black hat.

9. Cyber Hoaxing

Hoaxing is a way of “creatively” making news. First, create a fake news website that looks real. Second, write a sensational but false news story. It helps if it is difficult to prove the veracity. Third, create multiple accounts on various social networking sites such as Digg, Stumbleupon, Del.icio.us, etc., and submit your story there. Fourth, be ready for emails and phone calls from actual big-time media outlets with questions about your story. You will generate buzz and get links to your fake news story. Eventually, when it is discovered your story is false, try to capitalize on the outrage. How to monetize the whole situation is up to the webmaster, but it is commonly done with affiliate programs. More Info

8. Keyword Stuffing/Hidden Text
This technique involves picking a bunch of keywords for which a marketer wants a page to be optimized, and then placing them on the page in such a way that they will be read by search engine spiders, but not by human visitors. They can be located in a hidden div tag, colored so that they blend into the background, or even placed within HTML comment tags. This is truly an oldschool technique, and is not nearly as effective now as it was back in the day.

7. Doorway pages
Doorway pages are web pages created solely for the purpose of being spidered by search engines and included in the search engine results pages (SERPs). They are usually optimized for placement in the SERPs by being stuffed with keywords and created in bulk. Often, you will see that the pages are named after the primary keyword being targeted. Also, doorway pages will likely have a form of redirection involved sending visitors to the “money site”. The redirection can be a meta refresh tag or javascript. Most webmasters using this technique will have software which cranks out doorway pages by the thousands.

6. Web Page Cloaking
This technique goes hand-in-hand with the doorway pages technique. The idea behind cloaking is to show a doorway page to search engine spiders but the “money page” to human visitors. Both pages are accessed using the same URL. Software is used to identify the search engine spiders and serve the doorway page to them. There is a dual purpose to web page cloaking: competitors are kept from scraping the content of the optimized doorways, and human visitors are kept from seeing the ugly doorway pages (the redirect is unnecessary in a properly executed cloaking solution). I may be a little biased about web page cloaking because I am the author of KloakIt, a cloaking software application.

5. XSS Injection
Cross-Site Scripting (XSS) is a technique used to take advantage of certain pages with a special security flaw. They accept input from the HTTP GET QUERY_STRING environment variable (the text after the “?” in a URL) and display it on the page. Therefor, it is possible to construct a URL to one of these pages which will be displayed as a link to the site you specify, with the text you specify as the link text. The constructed URL can be set up as a link somewhere that a search engine spider will follow, getting the XSS-generated page indexed. Very sneaky.

4. 302 Redirect Hijacking
This technique is a really nasty black hat trick where the evil webmaster creates a web page on a high-page-rank domain with a 302 redirect to the page he is trying to hijack. Googlebot (or another search engine spider) follows the redirect to the second page and indexes it, but on the SERP, the URL of the indexed page will be that of the page with the redirect. In other words, the evil black hat webmaster will own the SERP, and the page with the content will be de-indexed. A truly evil hijacker builds cloaking into the redirect so human visitors to the page will go to his “money page”, while search engine spiders will still see the 302 redirect.

3. Scraping and Spinning
Scraping and its cousin spinning are a black hat technique that uses software to spider websites, grab the content, mix it up a bit, paraphrase, randomize, and generate “new” content from it. Often it will contain links to sites the marketer is trying to promote. Or, it will contain Adsense or other ads which are used to monetize the content. Spinning content into duplicate-content-penalty-avoiding text is the holy grail of black hat techniques. Programmers who come up with methods for doing this on-the-fly have created true money machines for themselves. Here’s an excellent scraping and spinning story.

2. Splogs
Close cousins to scraping and spinning, splogs are simply blogs with worthless, automatically generated content. Many splogs read RSS feeds and create blog posts for themselves from them. Splogs are the framework into which scraped and spun content is laid out to create made-for-Adsense (MFA) sites. Also, splogs can be used to get other sites indexed or their Pagerank increased, by including links to them. A large percentage (some say 20% or higher) of the blogs on the web are actually splogs. More Info…and the number one black hat SEO technique is…

1. Link Spamming
King of black hat techniques, link spamming is just a way getting links to the websites of your choice through the use of automated software which accesses unprotected blogs through anonymous web proxies and leaves links in their comments. Long, frequently updated lists of proxy IP addresses are necessary, as well as decent comment generation software. Blog software developers have fought back, however, such as the the development of the Askimet comment filter for WordPress.

A Last Word
Now that you are an expert on black hat SEO techniques, go out and make your millions. But wait! I’ll through in one more technique as a freebie… “churn and burn“. This is actually not a technique, but a strategy. Churn and burn means you have to be prepared to lose domains to penalties in search engine rankings as Google or other search engines discover they are spammy. The real secret to black hat success is to always be developing new domains and campaigns. If one is slammed, you should have two on the back burner.